The West Coast POP Show is the only show dedicated to honoring point-of-purchase (POP) on the West Coast. The two-day event features The West Coast POP Show Awards, which include a competition, showcase and awards ceremony featuring the most creative and dynamic POP and packaging executions sold, produced or marketed on the West Coast.
By entering and attending POPAI’s West Coast POP Show, entrants are making their mark on the point-of-purchase and shopper marketing industry. POPAI has always been dedicated to the advancement of the marketing at retail industry, and the recognition of those within our industry that propel that advancement forward. That commitment is the driving force behind many of POPAI’s longstanding award programs and contests, including the West Coast POP Show. Become apart of that legacy, all while creating your own.
Those entrants placing in First, Second & Third Place receive Ribbons & Certificates to denote their excellent work and dedication to providing creative and impactful in-store marketing.
Best Original Artwork, Best Original Photography, Best Structural Design, & Best of Show
Entrants that are awarded one of the coveted “best of” categories are presented with the West Coast POP Trophy.
Dick Scott Award
This award is presented to those who have had an impact on our industry through their commitment and significant contributions to the awareness and growth of POP and marketing at retail on the West Coast.
>>view past winners
By attending the POPAI U on the Road educational sessions available at POPAI’s 2013 West Coast POP Show, not only do attendees get the best of the west in terms of retail education, they also earn 3 credits toward completing their MaRC certification. The Marketing at Retail Certification (MaRC) program is a career-long commitment that proves to your peers and your organization that you are driven to be successful in marketing at retail. Earning your MaRC credentials can increase your professional confidence, set you apart from your peers, and result in greater respect from the organization in which you work. Basically, getting MaRC-certified means you’re the bees knees of the retail industry.